My curiosity to understand human behavior and how we interact with the world propelled me from the prestigious Acting program at Syracuse University to Broadway production for a Tony-nominated musical to the School of Visual Arts to earn a Masters in Branding. As a branding professional, I draw on this unique background to better understand the breadth and depth of business challenges.
Most recently, I worked on a tight-knit strategy team at Batten & Co. (Omnicom) tackling strategic initiatives for Johnson & Johnson and Norwegian Cruise Lines. Our mission was to help our clients understand, identify, and articulate their “why.” As part of a small team of individual contributors, I’ve practiced all aspects of the strategy process from discovery to facilitating client workshops to authoring strategic positioning statements.
In addition to strategic experience, I have developed an empathetic and client-focused mindset and excellent project management skills from my experience at Dreamworks Animation coordinating logistics and teams for Broadway-bound musicals and in Group Sales at the NY Philharmonic engaging strengthening relationships with high profile institutional clients.
Born and raised in Midtown Manhattan, I currently live with my husband in South Brooklyn.